Around 40 years ago, the average U.S. citizen didn’t relish the idea of consuming raw fish. Many, in fact, even considered eating raw fish barbaric—something for the uncultured or poor. Now, sushi is a thriving industry. All it took was some clever branding, the California Roll, and time. My name is Aly Moore and I eat bugs. My goals is to convince others that they should too.
On some level, I think I have always known that I would end up eating insects. As a kid, my mouth watered whenever that Timon & Pumbaa scene came on during The Lion King. Though, in all seriousness, I first became interested in edible insects after a summer I spent building health clinics in Mexico. There, we would eat tacos from the stands open late. My favorites were tacos de chapulín, or grasshopper tacos.
Continue reading “Where the Wild Things Are: Hunting Crickets”
Around 40 years ago the U.S. did not relish the idea of consuming raw fish. Many, in fact, even considered eating raw fish barbaric… something for the uncultured or poor. Now sushi is a thriving industry. All it took was some clever branding, the California Roll, and time.
Continue reading “Company Highlight: Coast Protein Cricket Protein Bars”
There are few things more stereotypical of American youth than chowing down on a burger, fries, and maybe a chocolate shake. But what if that burger was made of insects? Enter: Bugfoundation.
Continue reading “The Bug Burgers You Have to Try”
“We’re the Baugh brothers, identical twins born and raised in Colorado with a passion for an active lifestyle and adventure. Our free time is spent skiing, rock climbing, mountain biking, powerlifting, auto racing, cycling, and backpacking.”
Continue reading “Fueled by Crickets”
The fitness market is huge – and growing. In September 2014, Globe Newswire reported that the global sports nutrition market was valued at USD 20.7 billion in 2012 and is expected to grow at a CAGR of 9.0% from 2013 to 2019, to reach an estimated value of USD 37.7 billion in 2019.
“Increasing health awareness, healthy lifestyle, rising number of health clubs and fitness centers and changing consumer clusters for nutritional product across the globe are the key growth drivers for the global sports nutrition market. Traditionally, bodybuilders and sportspersons are the major consumers for sports nutrition products. However in recent years, new user groups (recreational and lifestyle users) have increased their market share in sports nutrition market. The market for sports nutrition is expanding from its major markets (North America) towards developing markets of Europe and Asia Pacific owing to ever-increasing population, rising income and rising living standard of consumers in these region. Countries such as India and China with their fast pace economic growth offer huge opportunities for sports nutrition market in the future. Moreover, surge in national and international sporting events and increased global participation in these; provide a good launch pad for the sports nutritional products. ”
Continue reading “Jurassic Snacks: Taking Insects to the Fitness Industry”
What do you get when you cross a 3,000 ft summit, a daring adventurer, and a mission to change the world? Potentially a great summer thriller film. But in our case, we have Bug Wall – Meghan Curry’s 2 week edible insect-powered ascent of El Capitan.
Continue reading “3,000 Feet of Bugs: Why Meghan Curry will summit El Capitan eating only bugs!”
I love protein bars. Long before I ever started eating insects, I was an avid consumer of any rectangular-shaped portable bar of energy. Then I discovered that most of these bars were full of sugar and not actually as good for me as my track coach said they were. This is aside from the point, but simply meant to illustrate my excitement when I learned I would be speaking with Greg Sewitz, the co-CEO of Exo.
Exo produces delicious, nutritious, and sustainable protein bars (without a ton of sugar!) with crickets as the main ingredient! I spoke with Greg to learn about how he got his start creating cricket protein bars, and to discover how he sees public adoption of his product progressing.
Continue reading “Interview with Greg Sewitz, Co-CEO of Exo”