Company Highlight: Coast Protein Cricket Protein Bars

Company Highlight: Coast Protein Cricket Protein Bars

Around 40 years ago the U.S. did not relish the idea of consuming raw fish. Many, in fact, even considered eating raw fish barbaric... something for the uncultured or poor. Now sushi is a thriving industry. All it took was some clever branding, the California Roll, and time. I refer to this method as “Trojan-horsing” [...]

How to Get People to Try Insects for the First Time: A Tale of Birthday Bugs

How to Get People to Try Insects for the First Time: A Tale of Birthday Bugs

It's with a happy heart and an older soul that I write this particular post. It's a post of gratitude to my friends and family who gathered around last weekend for some birthday festivities. I asked them not to come bearing gifts, but an open mind instead. I asked them to try crickets with me for [...]

The Future of Sports Nutrition May Contain Insects

The Future of Sports Nutrition May Contain Insects

What do you get when you combine a shared passion for outdoor sports, nature, and healthy food? Fit people. Fit people who have great ideas... like making protein bars out of crickets. William Walcker, Minh-Anh Pham, and Antoine Domergue are the three men who woke up one morning and decided they would make protein bars [...]

First To Market – What it Means for Edible Insect Companies

First To Market – What it Means for Edible Insect Companies

  The horizon is vast, and the journey will be long, but I'm excited so many edible insect companies are coming along! Wendy Lu McGill, CEO of Rocky Mountain Micro Ranch, made a great point during her presentation at Eating Insects Detroit. She mentioned that most of the entomo-enthusiasts in the room had something in common: they [...]